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An audit by BPA Worldwide, the industry standard for assessing circulation, has just confirmed that an average of 81,659 copies of Abu Dhabi Week are published every week – more than any other magazine distributed in the capital.
The figure also makes Abu Dhabi Week the second most widely circulated print publication in the UAE.
Chris Nicolaides, publisher of Abu Dhabi Week, said: “This is great news. We know how well we’re doing, of course, but it’s important that a respected independent authority confirms what we say.”
“We are delighted with the natural progression of the magazine to number one position in the country, and want to thank our readers and advertisers for their support, loyalty and valuable feedback since the first edition of the magazine.”
“Our vision has been realised and we will use this as a platform to invest in our audience even further. We are planning significant developments to the magazine and extensions of the Abu Dhabi Week brand in the coming months – watch this space!”
In just under 18 months since its launch in November 2008, Abu Dhabi Week has surpassed all market expectations, as Nicolaides further explains: “When we started, they said there wasn’t enough news from Abu Dhabi to fill a magazine – however, both the city and the magazine have proven them wrong and the title truly reflects the most exciting capital in the Middle East.”
Added editorial director Dennis Jarrett: “Abu Dhabi Week prides itself on a strong editorial voice, continuously highlighting current issues reinforced with thought-provoking and intelligent responses from the public. It’s widely read and always well received. We know what our readers want and we always aim to deliver that.”
With a lively mix of news, analysis, features and comment, Abu Dhabi Week is now first for readers and advertisers alike with weekly online and print editions.
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