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The Cancer Patient Care Society - Rahma, will launch, in early October 2018, a special campaign to support breast cancer patients in the UAE, by launching the hashtag #We_are_with_you on Twitter.
The hashtag campaign comes to encourage women to be strong and determined through the stages of medical treatment, lift their spirits, and instill the spirit of challenge and perseverance.
Commenting on the initiative, Prof. Jamal Sanad Al-Suwaidi, Director-General of the Emirates Centre for Strategic Studies and Research and Chairman of the Board of Directors of the Cancer Patient Care Society - Rahma, said that the association seeks to improve the way it conducts work by continuously coming up with new tools and ideas.
"In light of the increasing role and impact of social media reaching various segments of society, we have decided to launch the hashtag to ensure a greater interaction with this important issue to support breast cancer patients in the UAE to pull through their illness and continue their medical treatment with high spirits," he added.
Rahma’s hashtag campaign is part of its ongoing efforts to support cancer patients in the country. Since its inception in 2015, Rahma has exerted valuable efforts in this regard in cooperation with various entities and institutions that aim to fight cancer in the UAE, ultimately backing the UAE’s efforts to defeat this disease.
Rahma invites all UAE residents to actively participate in this hashtag campaign, by sending encouraging words to those diagnosed with breast cancer. Al-Suwaidi emphasised that Rahma will spare no effort to support all cancer patients. This hashtag campaign coincides with the strides Rahma has recently taken in carrying out its mission.
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