Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) is leading the largest delegation it has ever taken to the Arabian Travel Market (ATM) later this month in a bid to capitalise and increase on record numbers of guest arrivals into the emirate.

The Authority will be joined by 67 stakeholders representing 115 products at the region’s biggest travel and tourism fair, which is being held in Dubai, United Arab Emirates, between 24th and 27th April.  

The emirate’s leading hotels, destination management companies, tour operators and attractions will be represented at Dubai World Trade Centre where more than 30,000 delegates will be using ATM to network, negotiate and discover the latest industry opinions and trends.  More than 4.4 million guest arrivals were recorded in Abu Dhabi during 2016, which set a new annual record, with an increase of 8% over the previous year. This year the Authority has set a target to welcome 4.9 million guests into the emirate, which is a year-on-year rise of 10%, and has already welcomed impressive guest arrival figures during the first two months of this year.

During January and February, there was an increase of 5.5% in guest arrivals over the corresponding period in 2016, with 749,650 guest arrivals registered – an increase of 40,000 over the same two months in 2016.

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