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Dalma Mall - one of the most preferred shopping, retail and entertainment destinations in Mussafah Abu Dhabi, has taken its experiential activities to a whole new level by going live on Social Media. Upping the interactivity quotient, the Mall has taken the shopping experience to a whole new level by bringing in a slew of engaging content, interactive competitions and giveaways, across many different platforms on Social Media. Using interesting content and conversation, Dalma Mall has remained true to its goals of making its customers the central focus of all its activities.
Dalma Mall’s presence on Social Media has found manifestation across three channels: Facebook, Twitter and Instagram. On Facebook, Dalma Mall has been involved in promoting its many stores and events, while also hosting interesting competitions and giveaways. On Twitter, the focus remains steadfast in engaging conversations with their users.
Instagram remains their pictorial hub, and is presently the centre of attraction with their current competition: The Best Collage competition, where people are invited to send in collages of their favorite places or experiences, with the hashtag #dalmasocial, to win prizes. In addition to these platforms, Dalma Mall also has its own website that is regularly updated, at www.dalmamall.ae
Speaking about the expansion into a whole new realm, Mr. Hussein Ali Ahmad, Marketing Manager at Dalma Mall explained, “I am very happy to announce that Dalma Mall has taken its offline experiences into the online realm through interaction, exchange and conversation with users across different social media platforms. Our aim has always been to give our customers new and refreshing experiences that they can bank on and enjoy, and this expansion is in line with that.”
“Today, connectivity brings people closer, and this inroad by Dalma Mall into the online media has encouraged new user engagement and interactivity. We hope more and more people will visit our platforms online and participate regularly. Since Abu Dhabi and Dalma Mall are very important shopping spots for foreign tourists, we also foresee the social media presence as a great way to take all the new developments happening in Dalma Mall to its patrons abroad” he added.
Dalma Mall has the distinction of being a hotspot for shopping and culinary adventures in Abu Dhabi. One of the most prominent centres in the region, the Mall has stood tall among its competitors in the market for its stellar achievements and its many accolades. Earlier this year, Dalma Mall had come out with its own culinary symphony experience as it brought the best of food options from all over the world, and has also recently been the recipient of two prestigious awards, namely, “The Golden Europe Award” and the “Business excellence Award”. In the light of these many milestones, these celebrations were but in order.
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