Custom Show Emirates has garnered immense attention in a very short span of time, largely due to its unique concept, which not only provides a commercial platform for tuning companies, but also caters to visitors with its extensive schedule of ‘action packed’ onsite activities.

“Yes it’s true, 140,000 sq ft. of exhibition space is booked already and new enquiries are coming in very rapidly. We are bound to be completely sold out in the next week or so – which of course, reinforces the commercial viability of the motorsports and aftermarket industry and reflects the passion people have for custom cars and bikes in this part of the region” - Saeed Al Marzooqi, CEO, Custom Events L.L.C, UAE,

While top tuning companies in the USA are working in collaboration with specialist UAE based tuners to prepare 15 ‘Project Vehicles’, which will be displayed exclusively at the show – commissioned especially for SEMA, more than 100 local custom cars have already registered for the ‘Custom Cars Competition’ to win the coveted title – ‘King of the Show’.

“The sheer volume of cars participating with such high quality modifications is very impressive. Expect to see the best products for Jeep Wrangler and other popular 4x4s and trucks, as we are bringing the latest line up of parts and upgrades for our customers. It’s nothing like you have ever seen before’’ – Ara Sahakian, CEO, Offroad Zone Group, UAE.

While custom cars have traditionally been the major crowd pullers, there has been a huge surge of interest and participation from the custom bikes industry as well, with almost 500 bikers from all over the GCC participating in the ‘Bike Parade’ and almost 100 bikes signed up for the ‘Custom Bike Competition’ already. Visitors will also get an opportunity to see a very special custom bike worth 700,000 AED.

''The biking culture has grown exponentially over the past several years and we, now, finally have a platform to celebrate it. We invite all aspiring and hardcore bikers to visit our stand at Custom Show 2015. We are really excited to be a part of this event are looking forward to meeting bikers who are as passionate as we are” - Karim Kassoul, General Manager, Specialized Sports Equipment, Victory and Indian dealer, UAE.

 “With expected attendance of over 35,000 visitors and hundreds of exhibitors offering special deals on custom cars, bikes, kits and all tuning related products and services, most of which will be available and limited exclusively for Custom Show only, it truly will be a landmark event and is surely not to be missed by automotive aficionados”- Roman Gavrilin, Exhibition Manager, Custom Events L.L.C, UAE.

Custom Show will feature activities such as 4x4 drifting, saloon drifting, stunt driving, bike parade, dyno competitions, engines battle, bikers build-off, custom car & bike competition, car audio competitions, motorsports zone, performance zone and much more to keep the adrenaline pumping for the visitors.

‘‘The extensive schedule of onsite activities, unquestionably makes it the biggest custom show in the region,  that not only facilitates the industry, but also brings true automotive enthusiasts to connect with top quality exhibitors and witness automotive entertainment like never before,’’ he added.

Custom Show Emirates will run from 10am– 10pm, 26 - 28 March 2015 at ADNEC, Abu Dhabi, UAE. Tickets are priced at AED50. For more information visit www.customshowemirates.com

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