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The 31st GCC Traffic Week kicks off next Sunday in the UAE under the slogan “Your Choice Determines Your Destiny.”
The preparation committee, comprised of traffic departments at the Ministry of Interior, reiterated the keenness to ensure the success in increasing and promoting the traffic awareness of citizens and residents in order to achieve the future vision of zero fatalities in road accidents through the ‘Vision: Zero 2030’.
Colonel Jamal Salem Al Ameri, Head of the Preparation Committee, stressed on the importance of coordinating the efforts between different traffic departments in the UAE for community events which target social awareness and community-based culture. Such efforts are also to be made as an embodiment of the Ministry of Interior’s strategy to make the roads safer.
He explained that the committee held six coordination meetings with traffic departments in the UAE to review the activities and events to be launched during the celebrations of GCC Traffic Week. The meetings were reflective of the concern all participating authorities have for promoting the efforts to raise awareness in order to reduce traffic accidents alongside the subsequent human, economic and social losses that follow.
Colonel Al Ameri stated that one of the most prominent events during the GCC Traffic Week will be a motorbike parade, which will roam throughout each of the Emirates with the banner of the Traffic Week flying with them. Additionally, there will be a mobile awareness convoy, which will launch its activities from the Burj Khalifa in Dubai, and will be headed by a traffic education patrol and a traffic awareness bus. The convoy will visit all of the Emirates and their most highly-visited areas to provide traffic lectures. The lectures will focus on raising motorist awareness about traffic laws, and the importance of adhering to designated speeds, using seatbelts, and not using phones during driving.
The activities will include: awareness presentations displayed in the Burj Khalifa and major shopping malls, workshops, lectures, forums, public councils, educational competitions, and a free painting studio. Throughout the events, videos designed with innovative simulative methods will be played in order improve drivers’ road behavior, and awareness programs will be broadcasted via the media networks, radio messages, and social networking sites.
Colonel Al Ameri invited all sectors of society to participate in the events and said: “the main objective of Traffic Week is to continuously and relentlessly ensure that our citizens and residents increase their understanding of the rules and etiquette of traffic, and to remind them of the importance of adhering to the traffic laws.”
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