Bawadi Mall, the largest in Al Ain city, has announced a tempting 40-day ‘Win Daily’ campaign that will continue till July 27, 2014, with one lucky shopper winning daily thousands of dirhams of Bawadi gift vouchers.
These shopping vouchers will be redeemable at any of the outlets within Bawadi Mall. Visitors who spend more than AED 200 are required to drop their coupons in a special box on the information counter to be able to enter the daily draw that will be held daily at 9:00pm.
“We have allocated a bigger budget to this year’s edition of ‘Win Daily’ following the huge success of the previous campaign. Shoppers can win more than once if they are lucky, and they can expect Ramadan to be generous with the shopping vouchers that can be redeemed at all outlets in the mall,” Bassam Saleh, Marketing Manager, Bawadi Mall.
The previous 47-day ‘Win Daily campaign’ attracted more than 1,326,269 visitors. The mall expects this number to rise this year, due to an increased footfall from UAE nationals, expatriates and tourists, due to the attractive deals offered by local and international brands.
“The main idea behind this regular campaign is to reward our loyal shoppers. We expect huge response during Ramadan, due to the fabulous discounts offered by several outlets as part of the Win Daily campaign,” added Saleh
Bawadi Mall managements feels that daily prizes are very effective in attracting crowds, especially since the winners are announced on the spot, compared to other campaigns where the draws at held at the end of a promotion.
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