F&F is continuing its expansion plans in Abu Dhabi with the opening of two new stores at World Trade Center Mall (WTCM) and Dalma Mall.
This brings the total number of stores in the UAE to six - four in Abu Dhabi and one each in Dubai and Ras Al Khaimah. Further store openings are planned for the second half of the year.
Troy Zunckel, General Manager, F&F said: "We are pleased with the performance of our current stores in Abu Dhabi and the opening of the store in WTCM and Dalma Mall is an extension of our expansion plan. With the opening of these two stores we bring our range of affordable fashion closer to our customers in the capital."
F&F stores offer a broad range of affordable fashion for men, women and children, including footwear and accessories.
F&F is currently offering its Summer 14 collection which is a tribute to the perfect holiday style. The Women's collection celebrates the season of getaways with three primary styles: Spring Break, Shipwrecked and Vanity Fair while the Men's collection boasts a coastal vibe with Ports of Cool Casual, Ports of Cool Formal and Indigo. Also in-store are adorable styles for girls which include Malibu Surf and Ocean Breeze while boys can experiment with Tropical Botanic and Oceanic. To complete the offering, F&F also has a new range of nightwear, essentials, footwear and accessories for men, women and kids.
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