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Bosch Automotive Aftermarket Middle East and Africa has teamed up with Bridgestone to offer motorists the most comprehensive one-stop solution for car servicing and maintenance, ensuring vehicles remain in prime condition as the hot summer months quickly approach.
The two world-leading automotive suppliers today officially announced their partnership which sees Bosch supplying Bridgestone’s First Stop stores with auto parts including Bosch Filters, Wipers, Brakes, Batteries, and light bulbs.
The highly trusted and well known Bosch products will be sold at the Bridgestone’s First Stop stores dotted throughout the UAE, and other Middle East & Africa region, while Bosch will also provide staff training and sales support as part of the new agreement.
Andreas Bodemer, Vice President of Bosch Automotive Aftermarket, Middle East and Africa, said: “As part of our efforts to serve the car drivers with premium quality products on an attractive price-level, we are expanding our sales channels via important strategic partnerships.
“The Bridgestone’s First Stop stores bring safety and reliability to the UAE’s roads, and we are delighted to supply them with our range of auto parts that customers can easily identify as being reliable and top quality.”
The Bridgestone’s First Stop stores first opened in the UAE in 2012 before expanding throughout the GCC and North Africa region.
Bosch Automotive Aftermarket Middle East and Africa is one of the largest suppliers of Diagnostics Equipment, Car control units, Diesel systems, Spark Plugs, Batteries, Rotating Machines and Wipers in the region.
The world-leading automotive aftermarket supplier has highlighted the Middle East and North East African region as the fastest growing market in the world for automotive products and services, and is rapidly expanding its scope of operations to meet the demand.
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