Company News

FGB Plans To Launch UAE’s First Personalised Credit Card
(16 September 2014)

FGB has announced that it will soon be launching "My Card" - a personalised credit card, allowing the customers to choose their own design, card programme and the loyalty scheme.

"My Card" will also allow customers to design their card from a choice of over 1 Million Images, as well as being able to upload their own pictures. Customers will also have the flexibility to select from a range of credit card draw based programmes offering exclusive prizes and experiences worth AED 3 million annually.

In addition to the above, FGB customers can benefit from three different loyalty programs on their card at the same time. Customers can switch between First Rewards, First Miles and First cash back at any point of time .
Girish Advani, Head of Mass Market Segment at FGB, said: "The challenge in the cards business today is to make products truly personal. We at FGB believe "My Card" delivers this to our customers and allows them to create their own Masterpiece. "
 


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